Startup Marketing Tips & What to Avoid
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Be Specific with your Marketing! (17:54)
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Avoid Big Capital Expenditures A (13:57)
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Avoid Big Capital Expenditures B (7:15)
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Borrow Credibility, Don't Build It (7:51)
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Approaching Influencers (7:10)
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Leveraging & Repurposing Existing Content (OPTIONAL)
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Latch onto Larger Companies 1 (2:14)
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Latch onto Larger Companies 2 (2:38)
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Avoid Perfectionism & Take Non-Financial Risks (7:20)
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Marketplaces 1 (6:49)
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Marketplaces 2 (7:42)
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ASO 1 - Keyword Research (12:26)
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ASO 2 - Optimization (9:59)
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Startups Quiz
Public Relations for Startups
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PR Introduction (16:52)
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Easy Public Relations Pitch- HARO (1:11)
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$1M in 12 Days: Case Study
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Concept Cars
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Soliciting for Public Relations 1 (4:50)
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TEMPLATE to pitch bloggers/journalists.
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Perfect Pitch (Based on Science) (6:03)
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Getting Published in Major Publications
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Startup PR Case Study: Luggage
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Easiest Way to Get Published - HARO (Help A Reporter Out) (1:43)
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15 HARO Rules (3:42)
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Sample HARO Pitch (2:12)
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HARO PR Pitch Templates from DigiGrow
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Soliciting for Public Relations 2 (16:15)
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SparkToro (9:38)
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PR Storytelling 1 (9:29)
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PR Storytelling 2 (9:25)
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PR Storytelling 3 (8:32)
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PR Storytelling 4 (7:52)
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Public Relations Storytelling Examples (5:58)
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PR Storytelling Quiz
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Dramatization Examples
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PR Crisis Management (2:44)
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Profiting from Surprise (22:02)
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Advice from the YouTube Formula (1:46)
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My #1 Piece of Advice for PR & Event Content (4:59)
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Personal Branding Public Relations
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Gong Example
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Public Relations Examples (Storytelling)
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Building a Story Brand (15:18)
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Unconventional PR 1 (6:26)
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Scaling Public Relations 1 (1:09)
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Unconventional PR 2 (4:00)
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Scaling Public Relations 2 (10:45)
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Udemy's PR
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PR Stunt Case Study: Ikea
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How to Become Famous in 2 Months (4:20)
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Platform: Get Noticed in a Busy World (26:59)
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Pay Journalists Directly (1:41)
Word of Mouth Marketing
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Word Of Mouth 1 (15:13)
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Word Of Mouth Drivers (11:13)
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Tips to Generate Word of Mouth Growth Hacking (13:49)
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Word of Mouth Growth Hacking Worksheet (6:45)
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Canva Word of Mouth Growth Hacking Case Study (3:46)
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Viral Content Growth Hacking (4:36)
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Viral Word of Mouth in the Book Industry (9:45)
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Beard Bib Example - Virality
Growth Hacking Introduction & Key Concepts
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The 3 Principles of Growth Hacking (4:44)
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Example of 3 Growth Hacking Principles (5:14)
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Supply & Demand Growth Hacking (2:40)
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Example - Low Supply Growth Hacking (4:08)
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Economies of Scale or Leverage (4:05)
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Growth Hacking Tactic for Economies of Scale (3:39)
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Marketing Psychology Growth Hacking (2:17)
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Example - Marketing Psychology Growth Hacking (2:23)
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Growth Hacking Mistakes (9:33)
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Look for Big Opportunities, Not just Problems (4:37)
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50+ Growth Hacking Cases Studies (Including Tinder, Freshly, Harry's, etc.)!
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Growth Hacker Marketing (25:57)
Easy Approaches to Growth Hacking Acquisition & Lead Generation
Marketing Low Ticket Offers
Growth Hacking Network Effects & 2-Sided Markets
